The Joseph Richard Group
The Joseph Richard Group or “JRG” is a distinct group of pubs, restaurants, nightclubs and other ventures spanning BC and now Alberta. JRG has mastered a welcoming homey atmosphere, pairing this with really high quality and value in their food and drinks. This winning recipe has triggered rapid growth over the past 5 years. JRG reached out to killdoubt™ to create their corporate branding and website when the company was formed. A monochromatic ascetic was designed to give JRG a timeless, powerful and memorable presence through all of their materials. After the initial branding killdoubt™ was hired on to manage all creative aspects of the brand on an ongoing basis.